Year 2019, Volume 5, Issue 2, Pages 317 - 326 2019-03-15

Identifying sensor placement problem in smart tourism through consumer-oriented approach

Ali Erhan Zalluhoğlu [1] , Hande Bilgehan [2] , Özge Çolakoğlu Havare [3] , Elif Tunalı Çalışkan [4]

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Tourism activities have shown a rapid growth depending on economic return. The ability to meet expectations in tourism services requires the collection of more information about consumers. Tourism sector has an important source of big data, and there has been a significant opportunity in terms of real-time customer-oriented services creation by using data sensor networks. In this context, it is important to determine sensors’ location to collect eligible information. It is necessary to create an effective consumer oriented solution with an optimal cost because of high number and variability of attractiveness. The aim of the research is determining the sensor placement criteria that can be used to collect most effective consumer attitude and behaviour information in order to create the smart tourism area. It was preferred to use the fuzzy AHP method because the information to be gathered contained multiple criteria, differed tourist expectations, and binary comparisons were included. It has been seen that “Direction to tourism attractions of destinations (gastro, entertainment, nature etc.) (attractiveness)” and “guide to popular tourist destination (popularity)” criteria are the main specifications of the locations for the sensor’ placement point according to attractiveness preferences of tourists.

Smart tourism, sensor placement problem, consumer oriented
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Primary Language en
Subjects Social
Journal Section Makaleler
Authors

Orcid: 0000-0002-3483-3911
Author: Ali Erhan Zalluhoğlu
Institution: EGE UNIVERSITY
Country: Turkey


Orcid: 0000-0003-0844-8451
Author: Hande Bilgehan
Country: Turkey


Orcid: 0000-0003-4094-3380
Author: Özge Çolakoğlu Havare
Institution: MERSIN UNIVERSITY
Country: Turkey


Orcid: 0000-0001-5231-9206
Author: Elif Tunalı Çalışkan
Institution: EGE UNIVERSITY
Country: Turkey


Bibtex @conference paper { jttr528406, journal = {Journal of Tourism Theory and Research}, issn = {}, eissn = {2458-7583}, address = {Mahmut DEMİR}, year = {2019}, volume = {5}, pages = {317 - 326}, doi = {10.24288/jttr.528406}, title = {Identifying sensor placement problem in smart tourism through consumer-oriented approach}, key = {cite}, author = {Zalluhoğlu, Ali Erhan and Bilgehan, Hande and Çolakoğlu Havare, Özge and Tunalı Çalışkan, Elif} }
APA Zalluhoğlu, A , Bilgehan, H , Çolakoğlu Havare, Ö , Tunalı Çalışkan, E . (2019). Identifying sensor placement problem in smart tourism through consumer-oriented approach. Journal of Tourism Theory and Research, 5 (2), 317-326. DOI: 10.24288/jttr.528406
MLA Zalluhoğlu, A , Bilgehan, H , Çolakoğlu Havare, Ö , Tunalı Çalışkan, E . "Identifying sensor placement problem in smart tourism through consumer-oriented approach". Journal of Tourism Theory and Research 5 (2019): 317-326 <http://dergipark.gov.tr/jttr/issue/43713/528406>
Chicago Zalluhoğlu, A , Bilgehan, H , Çolakoğlu Havare, Ö , Tunalı Çalışkan, E . "Identifying sensor placement problem in smart tourism through consumer-oriented approach". Journal of Tourism Theory and Research 5 (2019): 317-326
RIS TY - JOUR T1 - Identifying sensor placement problem in smart tourism through consumer-oriented approach AU - Ali Erhan Zalluhoğlu , Hande Bilgehan , Özge Çolakoğlu Havare , Elif Tunalı Çalışkan Y1 - 2019 PY - 2019 N1 - doi: 10.24288/jttr.528406 DO - 10.24288/jttr.528406 T2 - Journal of Tourism Theory and Research JF - Journal JO - JOR SP - 317 EP - 326 VL - 5 IS - 2 SN - -2458-7583 M3 - doi: 10.24288/jttr.528406 UR - https://doi.org/10.24288/jttr.528406 Y2 - 2019 ER -
EndNote %0 Journal of Tourism Theory and Research Identifying sensor placement problem in smart tourism through consumer-oriented approach %A Ali Erhan Zalluhoğlu , Hande Bilgehan , Özge Çolakoğlu Havare , Elif Tunalı Çalışkan %T Identifying sensor placement problem in smart tourism through consumer-oriented approach %D 2019 %J Journal of Tourism Theory and Research %P -2458-7583 %V 5 %N 2 %R doi: 10.24288/jttr.528406 %U 10.24288/jttr.528406
ISNAD Zalluhoğlu, Ali Erhan , Bilgehan, Hande , Çolakoğlu Havare, Özge , Tunalı Çalışkan, Elif . "Identifying sensor placement problem in smart tourism through consumer-oriented approach". Journal of Tourism Theory and Research 5 / 2 (March 2019): 317-326. https://doi.org/10.24288/jttr.528406